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Rural Development

The NWDA’s role in rural development is to realise the economic potential of the rural Northwest by focusing on three areas:

  • Improving the productivity of businesses and growing the market for goods and services from rural areas
  • Growing the size and capability of the workforce
  • Creating and maintaining the conditions for sustainable growth

How we go about achieving this is set out in our rural policy, Building on Potential in our Rural Areas.

As new economic opportunities arise, it is important that the rural workforce is skilled and flexible enough to be able to exploit those opportunities to their full potential. This can only be done by a well-trained workforce.

The NWDA offer a full range of business advice and services to help support fledgling businesses as well as helping established businesses to invest in technologies and business practices. The Food & Drink sector is one of the Agency’s key sectors we support.

for use on nwda website internal pages

Growing the market and the workforce is not enough to give rural businesses and rural communities long-term support. Growth must be sustainable or it will present problems for our rural areas in the future. Rural sustainability is a key element of the NWDA’s role in rural development.

The NWDA’s rural development role is split into a number of elements:

  • Influencing within NWDA, across the region through partnership working, and at the national level by contributing to the development of strategic policy
  • Developing actions that will directly deliver our strategic priorities for rural areas
  • Direct delivery and partnership working - where appropriate, we directly commission strategic activity to deliver our rural priorities, but we will also work with partners to deliver activity sub-regionally

Sub-Regional Partnerships not only help define priorities at a sub-regional level, they also deal with regional issues at a sub-regional level. Where possible, rural issues are dealt with through mainstream sub-regional programmes, so additional funding complements sub-regional activity, rather than duplicating it.

Rural Funding

Historically, the NWDA has supported rural development through the Government’s Single Budget. Now the NWDA also manages an additional element of rural funding - the Rural Development Programme for England (RDPE). The NWDA is responsible for administering and directing RDPE funding in our region.

The NWDA will be investing £9.8 million from the Single Budget into rural development between 2009 and 2012. This is in addition to: standard sub-regional funding; RDPE funding; and funding available for the region’s businesses including rural businesses.

Between 2003 and 2008, the NWDA delivered the Rural Renaissance Regional Recovery Plan, investing over £100 million in the region’s rural areas. The work included establishing Cumbria Vision Sub-Regional Partnership and completing the Market Towns Initiative.

Both the RDPE fund and the NWDA’s current funding initiative were launched in 2008.

(For more information on the regeneration of our countryside and green infrastructure, see improving the countryside and land regeneration.)

Investing in England's Northwest (link opens in a new window)